Fully Booked is a solid platform, but at $500+/mo it's a big commitment. Here are 5 alternatives that deliver 24/7 call answering at a fraction of the cost.
Disclosure: This comparison is published by ReplyMate. We've done our best to present accurate, publicly available information about each product. Pricing and features were verified as of February 2026 and may have changed. We encourage you to verify details on each company's website.
Fully Booked is a comprehensive business automation platform for tradies, but it's not the right fit for everyone. Here's why tradies look elsewhere:
| # | Alternative | Price | Best For | vs Fully Booked |
|---|---|---|---|---|
| 1 | ReplyMate | From $49/mo | Solo tradies, budget-friendly | $49/mo vs $500/mo, simpler |
| 2 | Johnni.ai | ~$150-300/mo (est.) | CRM integration | Similar integrations, lower price |
| 3 | LANA Software | Unknown | Multi-channel | Includes email + web chat |
| 4 | Smith.ai | From $95/mo (AI only) | Hybrid virtual + human | Human backup option |
| 5 | Trillet AI | From $29/mo | Ultra-budget | Cheapest option |
*Pricing marked with "~" or "Unknown" is estimated or not publicly available. Contact providers directly for current pricing.
ReplyMate does the core job — answer missed calls, capture lead details, and alert you instantly via SMS and email. At $49/mo it's a fraction of Fully Booked's $500/mo, and you can set it up yourself in 5 minutes. If you just need reliable call answering without the full automation suite, ReplyMate is a strong alternative.
Johnni.ai offers many of the same CRM integrations as Fully Booked (ServiceM8, SimPRO, ServiceTitan) at a lower estimated price point. It includes emergency call triage and Australian-accent voice training. A good middle ground between ReplyMate's simplicity and Fully Booked's full suite.
LANA Software takes a multi-channel approach, handling phone calls, emails, SMS, and web chat in one platform. If you want broader communication coverage beyond just phone calls, LANA could fill the gap. However, pricing isn't published and market reviews are limited.
Smith.ai is a US-based service offering both virtual and human receptionist options. The hybrid model means complex calls can be handled by real people. However, it's not built for Australian tradies specifically, so you may encounter issues with trade terminology and Australian phone numbers.
Trillet AI is the cheapest virtual receptionist on this list at just $29/mo. It offers basic call answering and lead capture across various industries. If budget is your top priority and you don't need tradie-specific features, Trillet is worth considering.
| Feature | ReplyMate | Johnni.ai | LANA Software | Smith.ai | Trillet AI |
|---|---|---|---|---|---|
| AI call answering 24/7 | ✓ | ✓ | ✓ | ✓ | ✓ |
| Australian phone numbers | ✓ | ✓ | ✓ | ✕ | ✕ |
| SMS + email alerts | ✓ | ✓ | ✓ | ✓ | ✓ |
| Call recordings | ✓ | ✓ | ✕ | ✓ | ✕ |
| Lead dashboard | ✓ | ✓ | ✓ | ✓ | ✓ |
| ServiceM8/SimPRO integration | ✕ | ✓ | ✕ | ✕ | ✕ |
| Free trial (no credit card) | ✓ | ✕ | ✕ | ✕ | ✕ |
| Public pricing | ✓ | ✕ | ✕ | ✓ | ✓ |
| Self-serve setup | ✓ | ✕ | ✕ | ✓ | ✓ |
Create your account and configure your business details. With ReplyMate, this takes 5 minutes.
Run both services in parallel during the trial period. Make sure the new service captures leads reliably.
Update your call forwarding to the new number and cancel Fully Booked. Done.
24/7 call answering from $49/mo. Setup takes 5 minutes.
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